国际会议筹划的内容

国际会议筹划的内容有五大板块,分别是统筹模块、接待模块、公关模块、会务模块和保障模块。

统筹模块主要是分工指挥,保证所有重要角色都有相关机构或人士来承担。首先应该确定会议主题、合作单位、会议规模、会议嘉宾邀请范围、会议议程、资金来源等几个方面的内容。

接待模块涉及餐饮、住宿、交通等几个方面。会议期间的餐饮安排需要关注的是餐饮形式、餐饮禁忌、餐饮时间,等等。住宿方面,要根据与会人员的级别确定住宿级别,选择住宿地点还要考虑价格是否合适、距离开会地点是否较近、交通是否方便、环境是否优美等问题。交通要提前安排好需要接待客人的车辆,制定最合适的路线,保障与会者可以按时安全到达,同时要制订相应的备用应急方案。

公关模块主要有两方面的内容,分别是新闻宣传和市场开发。对于大型国际会议而言,媒体宣传的最终目的是为了提升会议的品牌,同时形成会议举办地的城市品牌,或会议赞助商的企业品牌。因此,公关模块一定要由专业人士负责,负责人熟悉媒体运作的特点,能够进行精准的受众分析,制定出最易现的、最易达成目标的传播策略。

会务模块包括注册和会场服务两方面。对于工作人员来说,办理会议注册既是确认嘉宾赴会的手续,又能在这一环节办理一些诸如信息确认、机票报销、材料发放工作。会场服务包括引领嘉宾就座、领导会见、同声传译耳机的发放与回收、会场管理等等。这些环节都要做到有礼有节,有章可循。

保障模块关注的是会场保障与会场安保问题。不同类型的国际会议,其选择的场地风格也不尽一致,需要考虑到会议场地的软硬条件是否符合会议要求。会场的确定要考虑会议规模、会议预算、交通便利性、会场设施和会议风格等几个方面。国际会议安全保卫工作的成功与否,事关主办方形象、经济发展和社会治安大局稳定,是对安保机构履行工作职责能力的一项考验。为确保国际会议的顺利进行,每次会议举办前都应该成立职责明确、分工仔细的安全保卫团体,制定详细的安保方案和应急解决方案。(节选)


Case Study 案例分析

Case Summary案例概述

本章选择中文和英语两种语言,中外主办的国际会议两种策划方案,以便于读者理解中外在筹办国际会议时的异同。第一则是自然科学领域国际学术会议,主要用于展示国际上筹划国际会议的基本内容和方式。第二则是中国地方政府举办的国际会议,主要用以展示中国承办国际会议的主要内容和方式。

13th International Conference on Meson-Nucleon Physics and the Structure of the Nucleon

Case Guide-Reading案例导读

This case is based on an international conference on physics, which intended to discover the panorama for an international academic conference. To illustrate the important information to the planning of this conference, such as the agencies, venue, it will be much more convenient for the reader to understand the essence and the characteristics of international conference. This case follows the inductive logic which obtains the general knowledge about the planning of the international conference through the single case.

1. Organizing Committee

Marco Battaglieri, INFN — Genova, Italy

Annalisa D’Angelo, Chair, University of Rome Tor Vergata / INFN —

Roma Tor Vergata, Italy

Raffaella De Vita, INFN — Genova, Italy

Alessandro Pascolini, University of Padova / INFN — Padova, Italy

Giovanni Salmè, INFN — Roma, Italy

2. International Advisory Committee

Constantina Alexandrou, Univ. of Cyprus

Mauro Anselmino, INFN Turin

David Armstrong, College ofWilliam& Mary,Willamsburg (VA)

Angela Bracco, Univ. of Milan - Nupecc

Nora Brambilla, Univ. Munich

Stanley J. Brodsky, SLAC

Volker Burkert, Jlab

Simon Eidelman, Novosibirsk

HaiyanGao, DukeUniv.

Paola Gianotti, INFN-LNF

3. Circulars

First circular: February 2013

Second circular: 15 February 2013

Third circular: 12 May 2013

Fourth circular: 26 September 2013

4. Important Dates

January 2013: First Bulletin

February 15, 2013: Abstract Submission Begins

February 15, 2013:“Early Bird Registration”Begins

February 15, 2013: Hotel accommodation begins

February 15, 2013: Second Bulletin

April 15, 2013: Third Bulletin

5. Conference Venue

Pontificia Università della Santa Croce

Piazza di S. Apollinare, 49, 00186 Rome, Italy (the left picture)

The conference will take place at the Pontifical University of the Holy Cross, located in the center of Rome, behind the famous Piazza Navona. (the right picture)

6. Social Events — Conference Registration

The Conference Registration will take place on Sunday 29th from 16: 30 to 19:30 at“Tempio di Adriano”Piazza di Pietra 91A.

http://www.promoroma.com/pagina19_il-tempio-di-adriano.html

The temple is located at 8 minutes walk from the Conference Venue between Pantheon and famous Via del Corso.

A cocktail will be served during registration.

Do not miss it!

7. Parallel Sessions

*该会议信息来源于其主页http://menu2013.roma2.infn.it/


Analysis and Summary分析概要

This case is selected from an English international conference which fully demonstrates the outline of it. The successful international conference that usually contains the following aspects: personnel, important procedure, venue, social event and agenda. Compared with international conference held in China, the important dates, conference venue and agenda are clear. The social events indicate the characteristics with the host city. This case is a typical representative of the planning of the international conference abroad.


Questions思考题

1. What is the composition for the two committees in this conference? What are the features for the personnel? Does it have any differences from the international conference held in China?

2. Compared with the domestic conference, what are the features of the arrangement in this agenda?